What is social media? | Uses, types, advantages and disadvantages of social media?

Social media is a phrase we use a lot these days, often to know what we post on other sites and apps like YouTube, Facebook, Instagram, Twitter, Snapchat, and more. Let us know what is social media?

Social Media is a huge network to stay connected to people. It is an internet-based means of maintaining various types of information and communication with people. In simple language, it is a platform where you can put your mind in front of the whole world.

What is Social Media?

Social media refers to the processes of interaction between people in whom they create, share, and exchange information and ideas in virtual communities and networks. Communication and marketing offices manage the main Facebook, Twitter, Instagram, Snapchat, YouTube, and Vimeo accounts.

social media

Websites and Internet tools that allow users to share content, images, videos, links, and opinions between users. Social media sites were originally created to come in contact with long lost friends or to follow what your online friends do in their daily lives. Since its early beginnings, social media has evolved as a computer-based technology, which not only helps construction communities but also facilitates the sharing of ideas and ideas.

Virtually all adults and teens in the world have at least one social media account, and because of this social media has become a popular way to sell your product online. Social media advertising can be completely free or you can opt for paid advertisements, making it an excellent marketing strategy for the smallest of businesses. The strength of social media is that it provides businesses with the ability to connect with anyone on the planet, so long as they have a social media account.

Social media advantages and disadvantages

Positive effects of  Social media is an important means of connecting with people around the world and it has given a new dimension to communication in the world. Social media can become the voice of people who are different from the mainstream of society and whose voice has been suppressed. Currently, social media is acting as a good means of business for many businessmen. Along with this, many types of jobs have also been born. Currently, social media is being used on a very wide scale to spread awareness among the common citizens. Many types of research have revealed that most people around the world use social information every day. Receive through media only.

Negative effects of social media Many types of research suggest that if one uses social media more than necessary, it can negatively affect our brain and lead us to depression. Social media promotes cyber-bullying. It plays an important role in spreading a fake and hate speech news. Social media lacks privacy and sometimes threatens to steal your personal data. Cybercrimes like hacking and The risk of phishing etc. also increases. Nowadays the trend of cheating, social media has also increased greatly, these people look for social media users who can be easily trapped. The excessive use of social media is our physical and Can affect mental health in a big way.

What is social media used for

I made very limited use of this medium during my UPSC preparation. I did not use WhatsApp, Twitter, and Instagram at all, only being active on Facebook occasionally to connect with my group friends. However, during the exam, he also kept it closed. I believe that if this medium is not proving helpful in your preparation, then avoid it as much as possible. However, if people with common goals can connect with their help and use it positively, then nothing can be better. It would be better if we use this technique using our conscience, which in itself is neither bad nor good, in fact, the way of using it makes it good and bad.

Social media list

So far, you have learned a lot about social media, now you have to tell us which social media is present on the Internet, which you can use to gain knowledge and grow the business.

  • Facebook
  • Twitter
  • WhatsApp
  • Linkedin
  • Youtube
  • Pinterest
  • Instagram
  • Tumblr
  • Flickr
  • Snapchat
  • Reddit
  • Quora
  • Bigsuzar
  • Delicious
  • Stumbleupon
  • Viber
  • Digg
  • Skype
  • Line
  • Snapchat
  • Telegram

What is Social Media Marketing?

Speaking in the easiest language, Social Media Marketing is a platform where millions of content creators and businessmen promote their products in the form of video or text.

In social media marketing, you have to do a lot of activities so that you can promote your blog or your product, like writing articles, sharing videos, creating infographics, and then promoting your content on social media.

As I have already told that businessmen promote their business product in different ways from time to time for marketing their business and earlier it was done in the old way but since the time digital came, everybody Started focusing on digital marketing and in that too most on social media marketing.

It is understandable by the name that social media will be used in social media marketing, so if it is defined, then it can be said that the way social media sites or apps will be used to do marketing, socially It is called media marketing.

Types of Social Media

Social media is increasing in detail day by day, in such a way, it has been told in some way that everyone has their own special characteristics.

The following are some types of social media.

  • Social Network (Facebook, Twitter and LinkedIn, etc.)
  • Media sharing networks (eg Instagram, youtube)
  • Bookmarking Sites (Flipboard)
  • Social sites
  • Microblogging
  • Forums (Reddit, Quora, Digg)
  • Blogging & Publishing Network (WordPress, Medium, Blogspot).

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